Need To Know Blog

Need to Know

Monday Marketing Tip: Save Time with Social Media Management Tools | April 24, 2017

MondayMarketingTip

Start the week with a boost in audience engagement by using our Monday Marketing Tip!

Today’s advice will help you hone your social media strategy with the use of social media management tools. It takes time to cultivate a strong social following and build a sense of community among your audience on platforms like Facebook, Twitter, and Instagram. However, social media content is an essential piece of the marketing puzzle and, when done right, can drive a significant amount of traffic to your website.

When juggling multiple tasks at work, such as ad sales, promotions, and programming, sometimes it can be tough to find time to implement social media into your marketing strategy. That’s where management tools such as Hootsuite, Buffer, and CoSchedule come in. These tools streamline your social content tasks, allowing you to consolidate multiple channels into one easy-to-manage dashboard. Not only can you schedule posts  

Grab our All-Star Baseball Advertisers Trading Card #2! | April 21, 2017

Looking to knock one out of the park with your baseball season campaigns? We’ve got a full roster of all-star advertisers to target for your baseball contests and sponsored promotions! Last week, we introduced the first of our collection of four trading cards highlighting a different advertiser category. Each card features suggestions for sponsors to target as well as campaign ideas. Save the cards to your desktop, or print them out to keep at your desk or in your wallet. Then you’ll have it when you’re ready to pitch your next baseball-themed campaign!

Click here to download All-Star Advertiser Trading Card #2, featuring suggested automotive sponsors.

AdvertiserCard2

Looking for more easy promotion ideas for an upcoming event or holiday? Want tips for promoting your content on social media? Contact the Syndicated Content Team and tell us what you’d like to read about in future engagement blog posts! 

Monday Marketing Tip: Leveraging Key Influencers | April 17, 2017

MondayMarketingTip

Start the week with a boost in audience engagement by using our Monday Marketing Tip!

Today’s advice will help you reach new audience members with a little help from key influencers. This could include businesses who are sponsoring a promotion with you, popular members of your community, or even musicians or celebrities who have appeared in your studio. Asking these figures to tag your site on Facebook or Twitter or even mention you in their own email newsletters could result in significant growth for your database.

For example, if you’re hosting a popular band in the studio when they come through town next month, ask them to reach out to their followers in your area, inviting them to tune into your station to hear their performance. Or if you’re running a big sponsored contest, request that your advertiser mention the promotion to their followers on social media. This will both  

Score a home run with our All-Star Baseball Advertiser Trading Card #1! | April 14, 2017

Looking to knock one out of the park with your baseball season campaigns? We’ve got a full roster of all-star advertisers to target for your baseball contests and sponsored promotions! Four the next four weeks, we’ll be offering a weekly trading card that highlights a different advertiser category. Every card will feature suggestions for sponsors to target as well as campaign ideas. Save the card to your desktop, or print it out to keep at your desk or in your wallet. Then you’ll have it when you’re ready to pitch your next baseball-themed campaign!

Click here to download All-Star Advertiser Trading Card #1, featuring suggested restaurant sponsors.

 

AdvertiserCard1

Looking for more easy promotion ideas for an upcoming event or holiday? Want tips for promoting your content on social media? Contact the Syndicated Content Team and tell us what you’d like to read about in future engagement blog posts!